Archives: Portfolios

Created hanging banners for stores to promote a Hy-Vee Brand Sale throughout the store.

Hy-Vee had 15 women who were awarded the Progressive Women in Grocery award for 2013.  Hy-Vee placed a 2 page spread ad to congratulate them.  All of these women were photographed individually and had to be photoshopped together into one cohesive layout.  One woman was unavailable for the photoshoot and had to use her headshot from her office photo and was photoshopped on another woman’s body.

Created a square saddle-stitch brochure given to new employees to explain Hy-Vee’s core fundamentals.

Created a half page saddle-stitch booklet to promote Hy-Vee’s Floral department during a local vendor show.

Created a line of hanging ceiling banners for Hy-Vee during the summer months to promote summer items in the various departments throughout the store.  I creative directed and the layout and was the photo director during the photoshoot.

Created a booklet with 30 ways to use Boudin Sourdough bread to coincide with the promotion of selling this exclusive brand of bread in Hy-Vee bakeries. The booklet was never completed due to regulations with the Boudin Sourdough company.